Organic SEOOn-Page SEOTechnical SEOLaw Firm

Organic Traffic Growth — +292% Increase in 6 Months

A professional-services SEO project combining technical cleanup, on-page optimization, content improvements, and internal linking to support sustained organic growth over six months.

Organic SEO traffic growth portfolio case study
IndustryLegal services
FocusOrganic growth
Primary result+292% in 6 months
Work typeOn-page + technical

The business problem

The website needed stronger organic performance, better page-level optimization, and a cleaner technical foundation. The objective was not a short-term spike, but steadier search visibility growth over time.

What I changed

  • Reviewed the site’s on-page SEO structure and content opportunities
  • Improved optimization on priority pages to strengthen topical relevance
  • Supported technical improvements that removed friction from crawling and indexing
  • Aligned organic SEO work with higher-intent, non-branded search visibility

Result

The result was a steady upward trend across six months. Ranked keywords increased, estimated traffic strengthened, and non-branded traffic also improved, showing healthier discovery beyond branded searches.

Portfolio evidence: The public project materials document the traffic-growth trend and supporting search metrics.

Evidence & project documentation